Article Marketing Can Bring Shocking Results To Your Online Business

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Article Marketing Can Bring Shocking Results To Your Online Business

Monday, September 15th, 2008    Subscribe To Our Feed

If you are trying to make money from blogging or some other online venture there are certain things you must do if you are not to fail: you must get visitors and you must rank in the search engines. You can achieve both of these goals by paying for visitors at the search engines via pay per click or you can get visitors for free using article marketing.

The first thing you will need to do is research your article marketing topic. There are many excellent keyword tools available to help you decide which keyword phrases will bring you visitors but also you need to make sure there is not too much competition as well or you will not get good rankings at the search engines. Your targeted phrases need to be related to your website and be getting plenty of search queries but not lots results. Read a more detailed post about keyword tools for a better explanation.

Once you have chosen your targeted phrases you will need to use them in your articles title, a few times at least in the first paragraph, once or twice in the body and once again at the end for best results.

Always write for the reader when article marketing. In other words write it for humans, not Google. We can help our articles climb the search engine rankings but they won’t do us any good if people read the first sentence, decide it’s rubbish and hit the back button. Keep your articles simple and to the point by using bullets or numbers.

When you are done, read it a fewl times and make sure it is written correctly and that you have your keywords in the right places. Once you have done that, check it again, a few times. If something doesn’t quite read correctly, rewrite the part and don’t forget, while you may be an expert on the topic, your reader is not.

Your final paragraph in your article is the most important {part-section} yet many who use article marketing miss the important point completely. Your article gives the reader information that they have hunted out at the search engines but now you want them to want yet more information by clicking thru your blog. Point out the benefits of clicking and visiting your website. “Click here for more info” does not work any more. Tell them exactly why they should and what they will find: a follow up article that goes into more detail, a place where others interested in the topic hang out and chat etc.

Finally be choosy where you offer the use of your articles and it makes a huge difference if you rewrite your article each time you submit it somewhere new. I would give the original version to ezinearticles.com and wait for them to accept it before submitting it to any of the other article directories. This is because ezinearticles are the most popular so get you most traffic but they never articles that have already been submitted elsewhere.

Article marketing is still the best way of promoting a site without spending ridiculous amounts on Pay Per Click. Just one article every day will result in 100 articles on perhaps thousands of other sites in just 3 months from now all with links aimed at your blog.

When you see the great results and want to go to another level with your article marketing give serious thought to submitting your articles to Article Marketing Automation. This takes a little more work but the benefits last a lot longer.