Web 2.0 and Social Marketing
April 15th, 2008    Subscribe To Our FeedWhat is all this Web 2.0 and Social Marketing talk?
What is it for many people is confusing. Some Gurus rave about it and some dismiss the concepts.
I am here to tell you that Web 2.0 and Social Marketing are here to stay.
Today, we will talk about what Web 2.0 is and is not. We will also discuss how it can help you as an internet marketer.
Web 2.0 is a term used to describe sites that are built on user interaction, or at least encourage contributions from the user.
Examples are Facebook, Squidoo, MySpace, and Twitter. Blogs are also web 2.0 sites. Why should you be interested in Web 2.0, well the answer is traffic. No traffic equates to No Sales. Facebook and MySpace now get twice as much traffic as Google.
The best thing about Social Marketing is that it is totally free. There is no excuse not to be taking advantage of this concept.
Understand that one cannot attack the community. As a marketer in these Web 2.0 communities, you must become a part of the community before you implement your subtle sales tactics.
Embrace the opportunity, but understand the differences in the venues. Read the terms and conditions of the individual communities. I will discuss in detail some of my favorites and how to use them in coming weeks.
Technorati Tags: Blogging, Facebook, Internet Marketing, MySpace, Social Marketing, StumbleUpon, Titter, Web 2.0
Related Tags: MySpace, Internet Marketing tools for Travel Agents, Digg, Travel Agent Internet Marketing tools, Blogging, Squidoo, Adwords, Bob the teacher, Chris Freville, Facebook, Facebox, Free Traffic, Friendster, Glenn Hopkins, Internet Marketing, Internet tools for Travel Agents, LinkedIn, Paulie Sabol, SEO, Seth Godin, Social Marketing, StumbleUpon, Tagword, Titter, Traffic, traffic Stampede, Travel Agent Tools, web20stampede, YouTube
It’s time to Squidoo
March 10th, 2008    Subscribe To Our FeedIt’s time to Squidoo.
I’ve just been learning more about it myself,created
20 some odd lens, and I love everything I’m seeing about it:
–> It’s free. Always.
–> You can make an interactive, Web 2.0 webpage
in about 10 minutes (these are the “lenses”)
–> The philosophy behind the site is collaborative.
–> And you can use it to promote whatever business,
expertise, service, or hobby you wish.
Now although it’s free, and relatively easy to
get started, it’s great to have help in making
sense of everything you can do with the
site.
I’ve been learning how to use the site a lot
faster with the help of Bob The Teacher.
http://viralurl.com/LinkCloaker/Squidoo
Bob really knows what he’s talking about.
He’s had a lens hit #1 on the site, was picked
for Lens of the day a couple of times, and was
even highlighted in the New York Times for
his expertise in a really weird topic.
With Bob’s help, I’m learning how to take this
free service and use it for affiliate marketing,
list building, expertise branding, and promoting
my business.
Would that help you out, too?
He’s offering a full blown membership for
an awesome price, but even better…
You can check out Squidoo Secrets first
for free — and see if it’s the kind of thing
you’d like to pursue.
Download a 1-hour interview of Bob,
hosted by internet marketing expert
Paulie Sabol.
I can’t believe how much content is on this
one interview alone!
Although this one interview is worth the
price of the full membership, Bob’s giving
it away during this introductory period.
http://viralurl.com/LinkCloaker/Squidoo
After you’ve listened to it and built your
first lens, let me know about it!
Mike
Technorati Tags: Bob the teacher, Paulie Sabol, Squidoo, Travel Agent Tools, Web 2.0
Related Tags: MySpace, Internet Marketing tools for Travel Agents, Digg, Travel Agent Internet Marketing tools, Blogging, Squidoo, Adwords, Bob the teacher, Chris Freville, Facebook, Facebox, Free Traffic, Friendster, Glenn Hopkins, Internet Marketing, Internet tools for Travel Agents, LinkedIn, Paulie Sabol, SEO, Seth Godin, Social Marketing, StumbleUpon, Tagword, Titter, Traffic, traffic Stampede, Travel Agent Tools, web20stampede, YouTube
Do you want endless free traffic?? Then do this…
February 19th, 2008    Subscribe To Our FeedSo how do you get endless targeted traffic to your sites?
You can of course buy traffic. Adwords can send you all the
traffic you need, but at what cost?
You can also beg other marketers to send you traffic (JV’s,
affiliates, etc.)
Or you could become a Search Engine Optimizing pro to get
traffic.
That’s a lot of fun
You can do all those things, but after you read this email, you
may never look at traffic generation the same way again.
As you know, the Internet has changed dramatically in the last
few years.
No change has had a greater impact than web 2.0.
Web 2.0 could be called the second-generation of the Internet.
The first generation was basically a random collection of sites
that could be viewed but allowed little or no interaction by the
user. (Sort of like reading a book)
Now we have things such as social networking sites, wikis,
communication tools, and folksonomies that let people collaborate
and share information. (Sort of like helping to WRITE the book.)
Visitors are no longer just viewers, they’ve become online
do’ers.
Here’s the cool part…
ALL of these Web 2.0 gizmos, gadgets and sites (and there are
MANY) can be used to drive traffic to your sites… for FREE.
The trick?
As with anything, the trick is in KNOWING what to do.
If you’re willing to invest several months in painstaking
research and trial and error testing, you should discover at
least a few of the many Web 2.0 traffic generating secrets that
will flood your websites with visitors…
or…
You could find someone who is already generating MASSIVE amounts
of traffic to MANY sites using Web 2.0 tactics, discover exactly
WHAT he knows, and then…
…simply do what he does!
http://viralurl.com/LinkCloaker/Stampede
Chris Freville tried all the old tricks of the web to get traffic
to his site.
He worked hard at it, used all the proven techniques he could
find, and still had lousy results.
Do you know why?
Because the methods he was using were OUTDATED.
What worked in 2003 wasn’t working in 2005. And what was working
in 2006 isn’t working now.
Then Chris started playing with Web 2.0.
He noticed his traffic increased.
His sales increased.
This was working!
So he threw everything he had into learning everything possible
about Web 2.0, and how to squeeze every bit of traffic out of it
that he could.
Result?
He now has NUMEROUS websites, every single one of which is
getting terrific, ongoing, never ending traffic, and making sales
(and money) for Chris DAILY!
He’s making a financial KILLING!
Good for us, Chris is going to share his secrets this week.
He’s compiled every one of his Web 2.0 tricks and secrets into
“Web 2.0 Traffic Stampede,” and it’s available right now…
http://viralurl.com/LinkCloaker/Stampede
Bottom line… if you want MORE traffic without having to pay for
it (and WHO doesn’t???) then grab your copy of Web 2.0 Traffic
Stampede while you can…
http://viralurl.com/LinkCloaker/Stampede
SIGNATURE
P.S. In 2005 Chris was struggling online.
Two years later he moved into a 1.1 million dollar home.
What made the difference between struggling financially and that
kind of income?
Just one thing…
…Chris discovered how to drive unlimited, targeted traffic to
his site for FREE, using Web 2.0.
And so can you…
…simply by using the secrets you’ll find in Chris’ “Web 2.0
Traffic Stampede”
http://viralurl.com/LinkCloaker/Stampede
Technorati Tags: Adwords, Chris Freville, SEO, Traffic, traffic Stampede, Web 2.0, web20stampede
Related Tags: MySpace, Internet Marketing tools for Travel Agents, Digg, Travel Agent Internet Marketing tools, Blogging, Squidoo, Adwords, Bob the teacher, Chris Freville, Facebook, Facebox, Free Traffic, Friendster, Glenn Hopkins, Internet Marketing, Internet tools for Travel Agents, LinkedIn, Paulie Sabol, SEO, Seth Godin, Social Marketing, StumbleUpon, Tagword, Titter, Traffic, traffic Stampede, Travel Agent Tools, web20stampede, YouTube
How to Generate Targeted Traffic Using MySpace
December 28th, 2007    Subscribe To Our FeedMySpace is “a place for friends.” People sign up looking for friends who are interested in the same things they are interested in. If you share their interests and have information products or services that can enhance their lives, it’s your duty as their “friend” to let them know about you.
You do that most effectively when you create at least 10 different profiles. MySpace limits the amount of friend requests and comments you can send per profile per day, but they don’t limit the number of profiles you can register. By starting with 10 profiles, you should be able to generate at least 1,000 targeted visitors to your site every day.
Remember that with each profile you register, you should seek to be a great friend first. Make your space attractive by posting a variety of pictures. Don’t forget to add a little humor to your profile and give away lots of free, helpful information. That’s what friends are for!
Your main picture is your most important asset. Most users will authorize or reject you based on the quality of your picture alone. So choose a picture that captures your personality.
Then invest in friend management software. Considering you have no advertising costs, this software will soon pay for itself and is well worth the time and frustration it will save you from marketing your site manually.
This software gives you the power to be social, so take advantage of it by inviting 350 people per profile to become your friends each day. And once you start gaining friends, be bold. Comment on 225 friend spaces per profile each day. Include a link to your site every time you post a comment. This is how you get traffic!
But to avoid being flagged as a spammer, do not exceed the MySpace limits of 400 friend requests and 225 comments a day per profile.
And while you’re inviting friends and commenting on other people’s spaces, test, test, test. Test your pictures. Test your headlines. Test your friend request messages. Test your html comments. Test your text comments. Test everything. The more you test, the more you’ll be able to see what works and what doesn’t. Then you can stop doing what doesn’t bring you traffic and start doing more of what does bring you traffic.
Finally, join groups in your target market. Visit the members’ spaces and read their profiles as well as the comments posted on their sites. These spaces take you into the hearts and minds of your customers. By understanding how they think and feel, you can tweak your copy to reach them more effectively.
Above all, be consistent and persistent. Make requesting friends and posting comments a part of your daily marketing routine. By sticking with it and learning what it takes to gain friends in this social network, you will start to see a steady flow of free traffic come your way each and every day.
Glen Hopkins is an internationally renowned Internet marketer and
the #1 Best Selling Author of, Lucrative List Building.
Glen specializes in helping online business owners build large,
highly profitable opt-in email lists. Get his “Top 10 List Building
Secrets” Report (valued at $97) for free at http://GlenHopkins.name
Technorati Tags: Internet Marketing tools for Travel Agents, MySpace, Web 2.0
Related Tags: MySpace, Internet Marketing tools for Travel Agents, Digg, Travel Agent Internet Marketing tools, Blogging, Squidoo, Adwords, Bob the teacher, Chris Freville, Facebook, Facebox, Free Traffic, Friendster, Glenn Hopkins, Internet Marketing, Internet tools for Travel Agents, LinkedIn, Paulie Sabol, SEO, Seth Godin, Social Marketing, StumbleUpon, Tagword, Titter, Traffic, traffic Stampede, Travel Agent Tools, web20stampede, YouTube
How to Convert MySpace Comments Into Traffic
December 28th, 2007    Subscribe To Our FeedAs an Internet marketer, you should know how to take advantage of every free source of traffic available to you. One such source is the popular social networking site, MySpace.
To make this tactic work for you, you need to set up at least 10 different accounts and join groups in your target market. Visit the members’ spaces and read their profiles as well as the comments posted on their sites. These spaces take you into the hearts and minds of your customers. By understanding how they think and feel, you can tweak your copy to reach them more effectively.
Then using a friend management software like Friend Adder or Friend Laser, start asking these targeted prospects to be your friends. With 10 profiles at 350 requests each, you have the ability to send 3,500 requests a day.
A good response rate (which depends on the quality of your picture first and your message second) gets you 250 friends for every 350 you request, so you have the potential to gain 2,500 friends each day.
Within a matter of days, you should begin to see the friend sections on all of your spaces fill with pictures of your new MySpace friends. And having friends means you’re ready to start commenting on their sites and driving traffic to your website.
Here are some basic things to keep in mind when leaving comments no matter which program you use:
1. Write several Comments in both html and text only format.
a. For users that allow html comments, the best way to drive traffic to your site is to use an image that, when clicked on, leads people directly to you. Test several images as well as the copy that accompanies the image.
b. For users that do not allow html comments, write at least 5 comments in text only format. Here you’ll have to include your actual web address for readers of the comment to copy and paste in their browser.
c. Include a tracking tag in all your comments so you can track the click thru rate.
2. Limit your comments to 225 per day per profile. If you attempt to send more than 225 comments (which is the current MySpace limit), you could be accused of sending spam. If that happens, your accounts will be deleted.
3. Leave only comments that are relevant to the group you are targeting.
4. Target users who allow html comments first.
5. Make commenting on your friends’ sites a daily habit.
Now that you know the basics, let’s do the math to discover the kind of traffic you can expect from the comments you post.
By sending 225 comments for each profile, you’re actually posting 2,250 “ads” a day. Since each comment is viewed an average of 10 times a day, 22,500 targeted people are exposed to your information every day.
Because these are targeted viewers, you should be able to expect a 5% response rate from a deceny post. That percentage translated into an actual number gives you 1,125 visits to your site a day.
How’s that for a great source of free, targeted traffic!
So make requesting friends and posting comments a part of your daily marketing routine. By sticking with it and learning what it takes to gain friends in this social network, you will start to see a steady flow of free traffic come your way each and every day.
Glen Hopkins is an internationally renowned Internet marketer and
the #1 Best Selling Author of, Lucrative List Building.
Glen specializes in helping online business owners build large,
highly profitable opt-in email lists. Get his “Top 10 List Building
Secrets” Report (valued at $97) for free at http://GlenHopkins.name
Technorati Tags: Internet Marketing tools for Travel Agents, MySpace, Web 2.0
Related Tags: MySpace, Internet Marketing tools for Travel Agents, Digg, Travel Agent Internet Marketing tools, Blogging, Squidoo, Adwords, Bob the teacher, Chris Freville, Facebook, Facebox, Free Traffic, Friendster, Glenn Hopkins, Internet Marketing, Internet tools for Travel Agents, LinkedIn, Paulie Sabol, SEO, Seth Godin, Social Marketing, StumbleUpon, Tagword, Titter, Traffic, traffic Stampede, Travel Agent Tools, web20stampede, YouTube
How to Locate Your Target Market on MySpace
December 28th, 2007    Subscribe To Our FeedAfter you set up your MySpace account, you need to find friends in your niche to market to. The good news is that you can easily locate your target market. All you have to do is to your account and click Groups on your MySpace toolbar. You’ll see 34 main categories listed, and tens of thousands of groups in each category.
You can either click on the category that best describes your niche, or you can type a keyword into the search box below the category listings.
If, for instance, your niche is fitness, type “fitness” into the search box. Then all the groups related to your topic are displayed.
Pick a group to meet friends in and click. The people you see in this group are your potential customers! They’ve already shown an interest in your area of expertise by joining this group, so you know this is your target market.
You could then click on each person in the group and individually invite them to be your friend. Once they approve you, you have the opportunity to comment on their space and lead them to your website.
OR you could invest a small amount of money and invite hundreds of friends in the time it takes you to invite one.
What I’m talking about is “friend management software” designed for the purpose of enhancing your marketing capability with MySpace. Without this type of software, driving traffic to your site with MySpace is going to be a slow and difficult process.
Some of the programs available for you to choose from are:
• Friend Adder
• Friend Laser
• MySpace Friend Bomber
The programs range in price from $19.95 to $49, so you’ll need to choose the program that’s right for you based on your budget.
When choosing a program, you need to make sure it can do two things for you: send friend requests and send comments. That’s it. Those are the fundamental aspects of this marketing tactic, so remain focused on the basics when deciding which program to purchase.
Also, some programs allow you use multiple MySpace accounts while others charge separate activation fees for each account. So keep that in mind as well when deciding what “bot” to buy.
Regardless of which friend management program you use, the basic process for inviting friends remains the same:
1. Write several Friend Request messages.
a. Compose at least 5 catchy subject lines that relate to the particular group you are targeting.
b. Write at least 5 brief one or two sentence messages requesting users to add you as a friend. Remember, the goal is to build relationships, so write messages that comes across as personable.
c. Test and track your subject lines and message content to determine which copy results in the most accepted friend requests.
2. Limit your friend requests to 350 per day per profile. Currently, the maximum number of requests MySpace allows for each account is 400. By remaining under the max, your accounts shouldn’t be flagged by the MySpace traffic patrol as spam.
3. Target the largest groups in your niche first, then work your way down to the smaller groups.
4. Keep a spreadsheet of the groups you have sent friend requests to in order to prevent you from sending repeat requests.
5. Make requesting friends a daily habit.
Be patient while waiting for friends to accept and add you as a friend to their space. It’s going to take time for them to get your requests, then decide whether or not to authorize you.
And don’t take rejection personally. Not everyone is going to authorize you, but that’s okay. It’s not about authorization or rejection; it’s about sifting the good prospects from the bad. A good prospect will add you as a friend; a bad prospect will not.
Besides, the numbers are on your side. With 10 profiles at 350 requests each, you are actually sending 3,500 requests a day. A good response rate (which depends on the quality of your picture first and your message second) gets you 250 friends for every 350 you request, so you have the potential to gain 2,500 friends each day.
After just one week, you could potentially have over 17,000 friends!
Glen Hopkins is an internationally renowned Internet marketer and
the #1 Best Selling Author of, Lucrative List Building.
Glen specializes in helping online business owners build large,
highly profitable opt-in email lists. Get his “Top 10 List Building
Secrets” Report (valued at $97) for free at http://GlenHopkins.name
Technorati Tags: Internet Marketing tools for Travel Agents, MySpace, Web 2.0
Related Tags: MySpace, Internet Marketing tools for Travel Agents, Digg, Travel Agent Internet Marketing tools, Blogging, Squidoo, Adwords, Bob the teacher, Chris Freville, Facebook, Facebox, Free Traffic, Friendster, Glenn Hopkins, Internet Marketing, Internet tools for Travel Agents, LinkedIn, Paulie Sabol, SEO, Seth Godin, Social Marketing, StumbleUpon, Tagword, Titter, Traffic, traffic Stampede, Travel Agent Tools, web20stampede, YouTube









